United States:
ESPN In Conversation With Michael Rueda: Managing And Monetizing NIL In The US (Video)
10 February 2023
Withers LLP
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US sports personalities and athletes have spent over half a
billion dollars this year on NIL (name, image and likeness).
Michael Rueda, head of U.S. Sports and Entertainment, was
interviewed on ESPN radio's "The Rob Dibble Show" to
discuss a number of issues in the area of Name, Image, Likeness
(NIL).
Michael discussed the state of NIL deals for high school
student-athletes, perspectives of universities working through NIL
deals, the status of deals for foreign college student-athletes,
and more.
Listen to this short interview with ESPN to
hear his insights.
The content of this article is intended to provide a general
guide to the subject matter. Specialist advice should be sought
about your specific circumstances.
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