CARU Reviews Disclosures In Sponsored Content Directed To Kids (Podcast)

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Kelley Drye & Warren LLP

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Kelley Drye & Warren LLP is an AmLaw 200, Chambers ranked, full-service law firm of more than 350 attorneys and other professionals. For more than 180 years, Kelley Drye has provided legal counsel carefully connected to our client’s business strategies and has measured success by the real value we create.
The Children's Advertising Review Unit (or ​"CARU") recently launched an investigation into the ​"Vlad and Niki" YouTube channel owned by CMG.
United States Media, Telecoms, IT, Entertainment
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The Children's Advertising Review Unit (or "CARU") recently launched an investigation into the "Vlad and Niki" YouTube channel owned by CMG. The channel is described as a "global preschool phenomenon and highest rated kids channel on YouTube" that stars "the imaginative personalities and antics" of two kids "who are showcased in non-stop fun and crazy adventures." Change a few nouns and that sentence could describe Ad Law Access. One difference, though, is that we don't feature sponsored content.

www.kelleydrye.com/viewpoints/blog...irected-to-kids

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